Структурна модель інформаційних онлайн-мережевих процесів
Анотація
У статті представлено аналіз теоретико-методологічного дослідження інформаційних процесів у соціальних онлайн-мережах. Проаналізовано попередні наукові роботи за темою, що представлені лише фрагментарними розробками. Пропонується авторська структурна модель інформаційних онлайн-мережевих процесів, яка складається з трьох елементів – високих цифрових, гуманітарних та психотехнологій.
Завантаження
Посилання
Babaev A . Contextual Advertising [Text] / A . Babaev, N . Evdokimov, A .I vanov . – Sankt-Peterburg , 2012 . – 304 s.
Breckenridge J . PR 2 .0: New Media, New Audience, New Instruments [Text] / J . Breckenridge . – Moskva : Eksmo, 2009 . – 245 s.
Brogan K . The formula of Effect . How to Get the Real Result in Social Networks [Text] / K . Brogan, J . Smith [per . eng . U .Saptsyna] . – Moskva : Mann, Ivanov i farber, 2013 . – 245 s.
Halford R . An Advisor in Whom They Believe / R . Halford, Ch . Hryn, D . Mayster [per . s ang . V . ferber] . – Moskva : Mann, Ivanov i ferber, 2009 . – 272 s.
Hoyan o . ya . Principals of Radio Journalism and Radio Management : a Textbook [Text] / o . ya . Hoyan . – Kyiv : Veselka, 2004 . – 245 s.
Davitashvili G . Internet-television – alternative or metamorphosis? [Electronic resource] / Georgij Davitashvili . – Reference: http://www .internews .ru/teleforum2003/thesis4 .html.
Dalvort M . Social Networks: a guide to operation [Text] / Mikle Dalvort [per . s ang . o .Petrova] – Moskva: Dobraya book, 2010 . – 248 s .
Zelenin V . V . on the other Side of Truth: Neurolinguistic Programming as a Weapon of Information and Propaganda War [Text] / V . V . Zelenin . – Vinnytsya : Vindruk, 2014 . – 384 s.
Kaplunov D . Copywriting of Mass Destruction / D . Kaplunov . – St . Petersburg : Piter, 2012 . – 230 s.
Konyk D . Spread the Nets . How to Use Internet for the Benefit of your Business [Text] / D . Konyk, S . Rendel . – Kiev : LIK, 2011 . – 120 s.
Koshyk A . Web Analytics 2 .0 in Practice . Specifics and Best Methods [Text] / A . Koshyk . – Moskva : Williams, 2011 . – 528 s.
Kroll A .Complex Web Monitoring [Text] / Kroll A ., Pauer S . ; [per . ang . ogneva o .] – Moskva : Eksmo, 2010 . – 768 s.
Kurban o . V . PR in Marketing Communications [Text] : a Textbook / o . V . Kurban . – Kyiv : Condor-Vydavnytsvo, 2014 . – 246 s.
Kushch D . Digital TV [Electronic resource] / Dmitro Kushch [Text] // RBN . – Reference: http://rbn .cc/ua/analytics/788-cyfrove-telebachennja-chastyna-i.
Lazareva L . M . Media Culture and Its function / L . Lazareva // Culture and Modernity : Almanac / M-vo kul’tury i turyzmu Ukrayiny, Nats . akad . keriv . kadriv kul’tury i mystetstv . – Kyiv : Millennium, 2010 . – No 2 . – S .140–145.
Leybyn V .Applied Psychoanalysis [Electronic resource] / Vladimir Leybyn [Text] // Natsyonalnaya yentsyklopedycheskaya sluzhba . – Reference: http://vocabulary .ru/dictionary/881/word/prikladnoi-psihoanaliz.
Mobile Communications in Ukraine [Electronic resource] [Text] // Elektronna biblioteka Ukrayiny . – Reference: http://uateka .com/uk/article/society/1227.
Pocheptsov H . from facebook and Glamor to Wikileaks: Media Communications [Text] / H .H . Pocheptsov . – Kyiv : Spadshchyna, 2012 . - 464 s.
Pochepcov G . New Approaches in the field of «Hard» Information Wars [Electronic resource] // Media Sapiens [site] . – Reference: http://osvita.mediasapiens.ua/trends/1411978127/novye_podkhody_v_sfere_zhestkikh_infovoyn/.
Pocheptsov G .G . Information Wars . A New Instrument of Policy [Text] / G .G .Pochepcov . – Moscow : Algoritm, 2015 . – 256 s.
Right J . Blog Marketing: a New Revolution Way of Gain in Sales, Strengthening of Brand Potential and Achievements of Excel Results in Business [Text] / J .Right . – Moskva : Eksmo, 2008 . – 243 s.
Russell J . Web Analytics [Text] / [per . s anhl .] – Moskva : Kniga po Trebovaniju, 2013 . – 106 s.
Rashkoff D . Introduction . Character of Infection [Electronic resource] // Douglas Rashkoff . Mediavirus [site] . – Reference: http://mediavirus .narod .ru/02 .html
Sernovits E . Word of Mouth Marketing . How Smart Companies Set Tongues Wagging [Text] / E . Sernovits . – Moskva : Mann, Ivanov i ferber, 2012 . – 210 s.
filonov D . Go Ahead: 10 Most Popular Mmessengers [Electronic resource] / Dmitriy filonov [Text] // forbes . – Reference: http://www .forbes .ru/tekhnologii-photogallery/internet-i-svyaz/249686-na-svyazi-10-samykh-populyarnykh-messendzherov/photo/10
Halilov D . Marketing in Social Networks [Text] / D .Halilov . – Moskva : Mann, Ivanov i ferber, 2013 . – 240 s.
Halilov D . Monitoring of Blogs and Social Network [Electronic resource] / Damir Halilov [Text] // Encyclopedia marketinga . – Reference: http://www .marketing .spb .ru/lib-comm/internet/smm_monitoring .htm?printversion.
Hyatt M . A Platform: How to Become Very Much in Evidence on the Internet [Text] / [per . ang . o .Medved] . – Moskva : Mann, Ivanov i farber, 2013 . – 345 s.
Hassler M . Web Analytics [Text] / [per . ang .] –Moskva : Eksmo, 2010 . – 432 s.
falls G . Marketing in Social Media . Just About Principal [Text] / [per . s ang . V . yvashchenko] – Moskva : Mann, Ivanov i ferber, 2012 . – 336 s.
Schaefer M . Marketing in Twitter / per . ang .o .Medved . – Moscow : Mann, Ivanov i farber, 2013 . – 345 s.
